Why some self-promo campaigns can be very successful, while others can be simply ignored? I think one of the keys to a well-planned promotion is offering giveaways that are useful and memorable. Of course, you should be realistic about how much you can afford to spend. However, some interesting ideas may fit into a very small budget. Below you will see 14 great examples of inspiring promo gifts that designers send to their clients and agents. Each of these projects grabs attention and has a clear brand message. Have your own ideas? Be sure to post them in comments!
1. SETS OF POSTCARDS // HUB Collective, USA
2. CREATIVE BOOKMARKS // Ken Lo, Hong Kong
3. WALL CALENDARS // Foreign Policy, Singapore
4.CHRISTMAS ORNAMENTS // Vasava, Spain
5. TOYS // Luke Bampton, UK
6. BUTTONS // The Polish Room, Australia
7. STATIONERY SETS // Alex Hines, USA
8. SEWING OR TOY MAKING KITS // Wendy Tan Lui Chan, USA
9. PILLOWS // Brian Meise, USA
10. FIRST AID KITS // Wong Sockying, Singapore
11. TOTE BAGS // Rainy Day Designs, USA
12. TEA OR COFFEE // Ariana James, USA
13. CHOCOLATE OR CANDY // Christine Dupont, USA
14. MUGS // Hung Ngo, USA
As a fellow graphic designer i found this post very interesting and useful, i plan to make new clients in my area and i think the bookmarks idea is something i may go ahead with as its less costly as the others, but i love the mug idea and if i had the money i would be doing just that. Thanks for the helpful post.
LikeLike
Reblogged this on Design for your sweet tooth and commented:
Such a useful post and something i plan to use myself in the future as a freelance designer, i think the bookmarks are the cheapest ways of
getting yourself known after all everyone and everybody enjoys free stuff. So get making or in my case printing.
LikeLike
I’m glad you like it 🙂 I think the effectiveness of spending our own money is one of the ways to get new contracts. Serious clients will judge not only typography or colors… Thank you for re-blogging and twitting about my post!
LikeLike
Definitely agree, i have been a freelance designer for only a year now and achieved so much already but the one thing that i am trying to improve on is marketing and something as simple as a bookmark suggested in your post is a great way for me to get seen.
LikeLike